Video description: "Romney for President Radio Ad."
Increasingly, it is hard for a candidate or issue to get through the political season without cutting a television ad. Increasingly, television and video are becoming ubiquitous parts of our lives. And, the amount of money spent on ads in Northwest Ohio continues to break records with every election year. Get ready for Politics @ 30fps.
Friday, November 23, 2007
Tuesday, November 20, 2007
Robin Weirauch for Congress: Weirauch goes up on TV
Video description: "First TV spot for the special election to be held on 12/11/2007. This ad is a little bit about me and what I believe in!"
John Edwards for President: John Edwards - Thanksgiving - TV ad
Video description: ""We wish you and your family a joyful Thanksgiving and hope you have the opportunity to treasure this day with those you love.""
John Edwards for President: John Edwards - Thanksgiving - South Carolina TV ad
Video description: ""We wish you and your family a joyful Thanksgiving and hope you have the opportunity to treasure this day with those you love."
--John and Elizabeth Edwards"
Hillary Clinton for President Exploratory Committee: Machine
Video description: "There's one candidate with the strength to fight and the experience to lead."
Monday, November 19, 2007
Rudy Giuliani Presidential Committee: Rudy Giuliani Ad
Video description: "Rudy Giuliani Ad "Leadership""
Sunday, November 18, 2007
Huckabee for President Exploratory Committee: HuckChuckFacts
Video description: "Mike Huckabee and Chuck Norris review facts about Governor Huckabee"
Note: Another ad that reaches "infotainment" status. It may be very very funny, but its really just another political ad.
They formated this one to one minute so it could conceivably air on television. I doubt they will though. Most likely they don't have the money to air this one. Also, it may not be targeted enough for a general television release. In other words, the internet audience that will see this ad is most likely a little more sophisticated than the general television audience. The internet crowd is just more likely to get the joke.
I have to hand it to the Huckabee crowd for trying to capitalize on the extreme popularity of a pop culture icon like Chuck Norris.
SlateV.com: Damned Spot: Pre-Thanksgiving Edition
Video description: "With the Iowa Caucuses just six weeks away, campaign ads are flowing freely. Slate's John Dickerson decodes a fresh bactch of spots."
Note: This one is funny. John Dickerson does a great job at pointing out the cheap tricks that campaigns use in their ads to pull the strings of the viewers. This wonderful commentary really demonstrates that political advertising is no different than commercial advertising. The ads use the same types of elements to create a world within the ad and then they share that world with you, the viewer.
Saturday, November 17, 2007
Hillary Clinton for President Exploratory Committee: New Ad: Joe Ward
Video description: "In a new campaign ad, Joe Ward tells the story of the difference that Hillary made in the lives of him and his family."
Thursday, November 15, 2007
Hillary Clinton for President Exploratory Committee: Caucusing Is Easy
Video description: "Iowans for Hillary tells you everything you need to know to caucus for Hillary -- with a little help from some special guests."
Note: I'm breaking my rules by posting this video. I like to try to stick to ads that appear on television or radio. However, this video is creative enough to include here, because it really is an advertisement and it takes full advantage of the possibilities for advertising and messaging on the internet.
So, I think it is important to take a look at this video and recognize what they are attempting to accomplish. At face value, it appears that they have put together a nice informational video, with a entertaining feel, in order to talk about caucusing in Iowa. Its really a marketing tool finely disguised as "infotainment" to draw voters out to caucus for Hillary Clinton. In the end, this is a really good example of how campaigns can use very creative approaches to advertising and messaging. The ad shows how the internet can be used to advertise in ways that are impossible -because of monetary restriction- on cable or network television.
The internet (and YouTube specifically) is now giving advertisers a place to create longer, well produced messages with a greater ability to develop story lines at an overall lower cost.
Rudy Giuliani Presidential Committee: Rudy Giuliani Television Ad "Tested"
Video description: "Rudy Giuliani Television Ad "Tested"
Help keep this ad on the air. Visit www.JoinRudy2008.com."
Friends of Fred Thompson: Fred Thompson's Latest Ad: No Amnesty (30 sec)
Video description: "In his latest ad, Fred Thompson talks about securing the border and opposing amnesty for illegal immigrants. And he needs your help to do it."
Note: This version of the ad contains a contribution push immediately following the 30 second ad.
Friends of Fred Thompson: No Amnesty (30 sec)
Video description: "Fred Thompson talks about securing the border, opposing amnesty for illegal immigrants."
Obama for America: "Chances I Had" - New Hampshire Ad
Video description: "Barack Obama's ad, "Chances I Had" begins airing in New Hampshire on November 16th."
John Edwards for President: John Edwards - America's Jobs and America's Wokers - S.C. Ad
Video description: "John Edwards is the first Democratic candidate to launch a South Carolina TV ad in the 2008 cycle. The ad, "American Jobs and America's Workers," began airing statewide on November 13, 2007 and highlights Senator Edwards' experience growing up in rural Carolina mill towns."
John Edwards for President: John Edwards - "Health Care" Television Ad - Iowa
Video description: "In this new television ad, John Edwards talks about his plans to provide universal health care."
Tuesday, November 13, 2007
TANCREDOO8: New Tancredo Television Ad
Video description: "http://TeamTancredo.org, please help us keep this television ad running by donating to our campaign today! Had problems uploading first time, had to do it again."
Monday, November 12, 2007
TANCREDOO8: New Tancredo Television Ad
Video description: "http://TeamTancredo.org, please help us keep this television ad running by donating to our campaign today!"